Available

Strategy for Web3 Founders

Founder & Top-10 Designer. I help you find your hook, trim the noise, and build Web3 products people trust.

See My Work

Book a Call

Worked with the best

How I Help You Win

Where I focus my energy to help your project win.

Market Strategy & GTM

I help you find your "hook," trim down unnecessary features, and build a Go-To-Market strategy that actually cuts through the Web3 noise.

Capital & Growth Strategy

Positioning your project for capital. I help with investor decks, finding grant channels, and crafting a narrative that resonates with the current crypto market dynamics.

Web3 Dynamics & Networking

I advise on token launch strategies, market psychology, and connecting you with the right partners to ensure long-term liquidity and trust.

Elite Product Design

I help you audit your current brand & product design, find inconsistencies, help to optimize processes, build scalable, high-fidelity UI/UX, brand elements and design systems.

Some of My Works

A selection of projects that showcase my approach, style, and attention to detail.

Moontask

AI-Powered Infrastructure for Web3 Marketing.

Scalps

Web3 Places with Loyalty Programs.

Zamo

Short-Term Loans Infrastructure.

Brokercave

Discover top brokers through their portfolios.

My Approach

I’m building in Web3 right now. You get battle-tested strategy designed to help you ship faster and scale smarter.

Strategic Velocity

Completed

Iterative Clarity

New update from Greg
Simplified core value proposition
New update from Greg
Refined market hook for clarity
New update from Greg
Aligned brand for capital raising

Collaborative Decisiveness

You

Investor-Grade Design

Get In Touch

Available now

The Receipts

Some numbers that reflect the work I’ve done and the results I’ve helped create.

30 +

Clients Served

9 +

Years of Web3 Experience

99 %

Satisfaction Rate

#7

Product Designer Worldwide (Uxcel)

"Greg did a phenomenal job turning our complex scoring system into a seamless experience. He made deep data feel completely intuitive."
Dr. Craig Wing
Founder, What The Foresight
“Greg is a true partner who understands the vision. He translated our complex strategy into a brand identity that feels exactly like us.”
Sahr Johnny
Founder, Afreum
“Working with Greg was a pleasure. His exceptional ability to bridge design strategy and code allowed us to build world-class products that users trust.”
Samir Franciscus
Founder, NomadEngineer
"Greg did a phenomenal job turning our complex scoring system into a seamless experience. He made deep data feel completely intuitive."
Dr. Craig Wing
Founder, What The Foresight
“Greg is a true partner who understands the vision. He translated our complex strategy into a brand identity that feels exactly like us.”
Sahr Johnny
Founder, Afreum
“Working with Greg was a pleasure. His exceptional ability to bridge design strategy and code allowed us to build world-class products that users trust.”
Samir Franciscus
Founder, NomadEngineer
"Greg did a phenomenal job turning our complex scoring system into a seamless experience. He made deep data feel completely intuitive."
Dr. Craig Wing
Founder, What The Foresight
“Greg is a true partner who understands the vision. He translated our complex strategy into a brand identity that feels exactly like us.”
Sahr Johnny
Founder, Afreum
“Working with Greg was a pleasure. His exceptional ability to bridge design strategy and code allowed us to build world-class products that users trust.”
Samir Franciscus
Founder, NomadEngineer
"Greg did a phenomenal job turning our complex scoring system into a seamless experience. He made deep data feel completely intuitive."
Dr. Craig Wing
Founder, What The Foresight
“Greg is a true partner who understands the vision. He translated our complex strategy into a brand identity that feels exactly like us.”
Sahr Johnny
Founder, Afreum
“Working with Greg was a pleasure. His exceptional ability to bridge design strategy and code allowed us to build world-class products that users trust.”
Samir Franciscus
Founder, NomadEngineer

Quick Answers

Everything you need to know before we hop on a strategy call.

Are you just a product designer?

No. I’m a Founder first. My design background is my "unfair advantage" that allows me to visualize your strategy and ensure it’s actually user-centric—not just pretty.

What stage of project do you typically help with?

I specialize in early-stage ventures (Pre-seed) where finding Product-Market Fit and establishing a high-authority brand identity is critical for survival.

Can you help us get funded?

Yes. I help with Investor Positioning. We’ll refine your pitch, audit your deck, and identify the specific grant and funding opportunities that fit your project’s current stage.

How much does it cost to work with you?

I don’t believe in one-size-fits-all pricing for complex Web3 ventures. After our initial strategy session, if we both agree I’m the right fit to help you scale, we’ll mutually define a scope and pricing structure—whether it's a specific project milestone or a strategic retainer.

Do you handle the execution yourself?

For high-level strategy and core product design, you get me. For large-scale development or marketing execution, I can lean on my network of vetted Web3 specialists or work directly with your internal team to ensure my strategy is executed perfectly.

What’s the first step?

A complimentary 30-minute strategy call. It’s completely free and serves as a high-level audit of your current roadblocks—whether it’s PMF, branding, or technical complexity. We’ll determine exactly where you’re stuck and see if my approach is the right lever for your growth.

Let’s Build Something Successful

I live for solving hard problems where psychology, design, and tech meet. Building the future of the internet? Let’s win together.

Book Intro Call

Free 30-min call to discuss your needs

Strategy for Web3 Founders

How I Help You Win

Market Strategy & GTM

Capital & Growth Strategy

Web3 Dynamics & Networking

Elite Product Design

Some of My Works

My Approach

The Receipts

30

+

9

+

99

%

#7

"Greg did a phenomenal job turning our complex scoring system into a seamless experience. He made deep data feel completely intuitive."

“Greg is a true partner who understands the vision. He translated our complex strategy into a brand identity that feels exactly like us.”

“Working with Greg was a pleasure. His exceptional ability to bridge design strategy and code allowed us to build world-class products that users trust.”

"Greg did a phenomenal job turning our complex scoring system into a seamless experience. He made deep data feel completely intuitive."

“Greg is a true partner who understands the vision. He translated our complex strategy into a brand identity that feels exactly like us.”

“Working with Greg was a pleasure. His exceptional ability to bridge design strategy and code allowed us to build world-class products that users trust.”

"Greg did a phenomenal job turning our complex scoring system into a seamless experience. He made deep data feel completely intuitive."

“Greg is a true partner who understands the vision. He translated our complex strategy into a brand identity that feels exactly like us.”

“Working with Greg was a pleasure. His exceptional ability to bridge design strategy and code allowed us to build world-class products that users trust.”

"Greg did a phenomenal job turning our complex scoring system into a seamless experience. He made deep data feel completely intuitive."

“Greg is a true partner who understands the vision. He translated our complex strategy into a brand identity that feels exactly like us.”

“Working with Greg was a pleasure. His exceptional ability to bridge design strategy and code allowed us to build world-class products that users trust.”

Quick Answers

Let’s Build Something Successful